Interesting to see that the BBC are planning a 24/7 World Cup this year as they look to build on the reputation they built covering the 2012 Olympics.
BBC says it will deliver over 160 hours of TV broadcasts from Brazil, which is over 50 percent more than the 2010 World Cup in South Africa.
Of course they are sharing the coverage with ITV, but the are adding a daily World Cup Breakfast video summarising the days action, video highlights of every match, full replays of the matches they cover, and something called World Cup Rewind where they stream classic matches from previous World Cups.
All of its video coverage will be available on both the BBC Sport website and iPlayer.
BBC will show England’s opener against Italy on June 11th at 11pm.
ITV has the other two group matches on the 19th and 24th June respectively, which suggests the BBC should be in line to deliver live footage of England’s usual knockout stage
exit games (but I wouldn’t hold your breath on them getting through the group stages!).