Initial thoughts on the announcements today, the Consumer is dead, long live the Pro!!
Aluminium = Pro, White = Consumer, so lets take a look at the line of Mac’s in the stable currently.
In the aluminium corner we have:
The MacBook Pro – 3 models
The iMac – 4 models
The Mac Pro – ‘infinite’ permutations
In the white corner we have:
The Mac Book – 2 models (taking the Black as the same as the White)
The Mac mini – 2 models (maybe the small upgrade means there is life in the small dog yet)
The AppleTV – white, so consumer, but by Steve’s own admission a ‘hobby’ for Apple that they don’t really know how to make money out of.
Of course the iPod is a consumer product without doubt, but the current iPhone in my opinion is more of a Pro product than a Consumer product.
In all seriousness I am impressed with the announcements today. I vaguely thought that they might aline them with the ACD range i.e. 20″, 23″ and 30″ so that they would dovetail nicely in a dual screen set up.
.Mac is a huge step in the right direction.
I am pleased but amazed that iLife 08 has been announced. It looks great and I am really looking to forward to seeing how iPhoto now works with sharing a library across Mac’s.
Pride of place goes to the new keyboard for me, based on appearance. I am a big fan of the Mac Book keyboard so I want to get my hands on one as quickly as possible.
And finally, in this brief note, a quick nod in the direction of the Mac mini and it’s quiet but not insignificant updates.